Original price was: $5,499.00.$3,499.00Current price is: $3,499.00.
Original price was: $8,999.00.$4,499.00Current price is: $4,499.00.
Price range: $8,999.00 through $9,499.00
Original price was: $8,999.00.$4,499.00Current price is: $4,499.00.
Price range: $5,999.00 through $7,999.00
Original price was: $7,499.00.$3,999.00Current price is: $3,999.00.
Price range: $3,499.00 through $5,999.00
Wilier's history is fascinating (you don't need to be a history buff to be enraptured by it!).
It started in 1906 - a period that has been dubbed 'the era of bicycles'. Technology had ushered in tremendous promise and bicycles underwent a marked transformation. Compared to the French prototypes of fifty years prior, huge steps forward had been made in the concepts of steering, transmission, and braking as well as materials, comfort, and appearance.
A few years later, the bicycle became the most common means of locomotion for Italians, owing largely to the initiative of pioneers, like the shopkeeper and craftsman, Pietro Dal Molin, from Bassano. Dal Molin was fascinated by bicycles and the speed with which they were gaining popularity in day-to-day life. While newspapers focused on the sporting achievements of the first moustached cyclists in England, France, and Italy, he decided to get involved in this adventure and play a part in it by opening a small workshop to manufacture bicycles.
Dal Molin purchased an almost unknown English brand, Wilier, and established his first modest workshop. The rest is history as they say!
Pietro Dal Molin was soon held in high regard for the high specification of his products. In Bassano, owning a Wilier became fashionable, and requests started pouring in from far and wide. Inevitably, what was once a modest workshop swiftly expanded. Mass production made possible with an industrial facility kept the costs of the bicycles down and, as a result, promoted their progressive distribution.
Well into its first 100 years, Wilier's history has been full of milestones that have been celebrated worldwide.
It's hard not to love a cycling brand with a deeply rich history and global accolades to show for it. Wilier's slogan is that its history is the future of cycling - and it has repeatedly demonstrated this over its 100+ year history.
Wilier's mission resonates with us at NOMAD: Those who own a Wilier bike know that they didn't choose just any bike. They know that their bike is part of the history of cycling - a history that is more than a century old.
Wilier has never stopped combining the most advanced know-how with the ingenuity and originality for which the brand is world-renowned. Why? Because Wilier doesn't just build bikes - it creates them.
With Wilier (whether a bike, a bottle cage, or other product), we know we are getting the most advanced materials and technological innovations that are effortlessly combined with tradition - a classic combination.
But that's not it.
The brand represents safety and reliability, too, even when performing at the highest levels. The victories of Wilier's professional athletes are a compelling testament to that commitment.
Keep this brand on your radar - we predict it will carry on its century-long tradition of inspiring us all!
Shop Wilier in Canada with NOMAD.
