Scicon Sports Eyewear
Worn On The Biggest Stage
Scicon Sports Brand Story
If you're a fan of the Tour de France, you're probably familiar with Scicon Sports or, at the very least, may recognize the striking eyewear worn by two-time winner Tadej Pogacar.
Scicon was founded in 1980 in a garage near Bassano del Grappa, Italy in the cradle of the cycling industry, to solve a problem of how professional cyclists could travel with their bikes. If you've travelled with a bike (or just been through an airport) you've undoubtedly used or seen a Scicon bike carrying case on your journeys. Generations of professional talent have utilized Scicon bags to bring their race ready machines to and from events - that's trust.
In 2019 Scicon entered the world of sports eyewear and immediately became a point of reference for many cycling champions and enthusiasts. In less than a year, Scicon glasses graced the face of none other than Tadej Pogacar as he went on to win his first Tour de France. By 2022, more than 150 professional cyclists were wearing Scicon eyewear on the World Tour and the revolutionary eyewear was worn by more Tour de France competitors than any other brand.
Why NOMAD Loves Scicon Sports
At NOMAD, we can't help but get excited by new kit, advancements in cycling technology, and the sneak peeks of unreleased products from the upper echelons of the sport. We tune in eagerly to the grand tours every year to see the form of the top riders in the world, but also to see what new and exciting technologies are being tested and, of course, what the UCI might ban next...
For us, Scicon Sports are synonymous with the pointy edge of the field, but at the same time when we think of their bags and eyewear, we think of quality you can trust. Showing up to the race and having a clear and protected view of the course are prerequisites for success. We may not operate in the high stakes environment of the World Tour, but we do value our time in the saddle and our trips to new locations where we struggle up a few switchbacks, and we don't just trust any brand to support us.
From our first visit to the Scicon headquarters in Italy, we knew this was a brand we wanted to work with and support. Innovation, attention to detail, and a great group of people at the core. Need we say more?